Work
Selected work
A few of the companies we’ve helped, and the thinking behind the work.
The situation
A legislative tracking platform selling to lobbyists, government affairs teams and policy leaders. Outreach needed to speak to each audience’s real priorities, state by state.
What we did
- Analyzed the full email history and showed that targeted, state-specific sends outperformed broad broadcast sequences, then rebuilt the program around that finding.
- Tested LinkedIn ad copy for a national campaign aimed at policy leaders. Copy that opened with the reader’s problem clearly outperformed the alternatives, and that lesson carried into the national one-pager.
- Built booth materials, one-pagers and follow-up sequences for national legislative conferences.
The situation
A specialty chemicals company with a broad set of offerings that needed to be organized into a story customers could follow.
What we did
- Streamlined and categorized the company’s offerings into a clearer structure.
- Carried that structure into the website, restructuring and rewriting key pages including the Global Market page.
- Planning the company’s 10-year anniversary campaign and aligning executive LinkedIn presence with the brand.
“Her expertise has taken our storytelling to the next level.” Laura Benavides, Director of Sustainability
The situation
A clean fuels developer whose website wasn’t showing search engines, or buyers, the full picture of what the company does.
What we did
- Audited the site and found crawl blocks hiding a key section from Google, duplicate pages, orphaned landing pages, and a caching layer serving stale content to search bots.
- Delivered a corrected sitemap, a proposed navigation structure and a developer handoff checklist.
- Produced the monthly newsletter, long-form content on e-methanol, and a conference talk with supporting visuals.
What clients say
“
Metaflow
Alexandra’s acuity for marketing is truly remarkable. Her boldness in experimenting with new ideas is matched by sharp, data-informed decision-making. Alexandra knows how to use data wisely, digging beyond surface-level metrics to uncover what really matters and ensuring decisions are both smart and impactful.
What sets Alexandra apart is her agility. She moves seamlessly between strategy and execution, knowing when to zoom out to see the big picture and when to dive into the details.
Narayan Prasath
Founder and CEO
“
ComboCurve
Alex’s ability to understand each individuals she works with and their needs is second to none. Alex will grab the reins of a project and make sure it is reaches completion while rolling up her sleeves and doing things herself.
If you want to partner with someone that actually gets things done, then Alex and Brash Media are the right team for you.
Andrew Chaudron
Director of Rev Ops
“
OFS
Over the past 20 years, I have had the privilege of surrounding myself with many talented people across a broad spectrum of businesses. I can tell you with complete confidence that Alexandra is an amazingly talented individual.
Her interpersonal skills are second to none. She consistently demonstrates strong problem solving skill. Alexandra is a quick study and offers innovative and creative approaches to doing business. She is analytical and intuitive. She is a gifted individual that will be a great asset to any business.
Ryan Cole
Senior Director
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